4th Street is nestled in the middle of the Mission, Cliff Bungalow and Beltline communities between historic sites and new urban development which is what makes our street so unique.

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UNTIL LILAC FESTIVAL 2020

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  • ☕ A Dutchmen Eggnog Latte from @philandseb is all you need to help you get through such snowy days ❄️. _
📷: @bstephoto .
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#seeyouon4th #yyceats #yycdines #yycliving #calgarybuzz #localeats #localyyc #supportlocalyyc #inmyplate #calgary #calgaryliving #yycnow #yycrestaurants #dailyhiveyyc #tastespotting #4thstreetyyc #yycfoodies #dishedyyc #yycfood #coffee #cafe #coffeetime #coffeelover #morning #coffeeshop #philandsebastian
  • 🎅🏼 FA-LA-LA-LA-LA FREE PARKING IN MISSION!! 🎅🏼 Find our holiday parking elves 🧚🏽‍♀️ roaming around 4th Street from 11am - 2pm on December 7 and 14 and enjoy two FREE HOURS of street parking! 
Can't find an elf? 🧚🏽‍♀️ Text (403) 510-1677 with your license plate and zone number and the elves will remotely start a free two hour parking session for you! ("Yule" receive a confirmation text when your free parking has been started). Enjoy your holiday shopping and events all along 4th Street. We are one street, a thousand avenues to a jinglin' good time! 
#SeeYouOnFourth
  • If seeing Santa 🎅 is on your list of things to do this holiday season, then tomorrow is your big chance!

Join us, the @cityofcalgary, 4th street businesses and St. Nick tomorrow  from 5pm until 8pm at Central Memorial Park for our fun-filled family event just in time for the holidays. Free hot cocoa with marshmallows will be served (while quantities last).🎄 Looking forward to seeing you all there!
  • ✨Holiday Business Spotlight: Without co✨

If you're stumped for gift ideas and are looking for a little help check out @withoutcoyyc , a low waste beauty and home-goods store supporting waste free living tucked behind @onecycleyyc on 4th St. They carry a huge selection of sustainable, Canadian made gifts that fit any budget, as well as a zero waste stocking stuffer collection that makes it so easy to check so many things off of your holiday list!
  • Don’t let holiday entertaining be a source of stress - it should be joyful and easy! With so many shops along 4th with all of your holiday entertaining needs, 4th street is one street, a thousand avenues to simple holiday spreads. 
Read our latest blog post to find out where to get the best wine, treats and appys for your holiday fete, and check out our stories for a list of Black Friday deals! Find the blog on our website, 4streetcalgary.com.
  • ❤️ Local businesses are owned and operated by your neighbours!  They care about the well-being of our communities and are heavily invested in our city's future. By choosing to support local businesses, you are in turn choosing to support our beautiful city!

Instead of hitting up the mall for #BlackFriday & #CyberMonday come and visit all of the amazing retailers that call 4th street home and #BuyLocalYYC ! Keep an eye 👀 out for our stories to discover some great discounts to be had. 
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#seeyouon4th #supportlocal #smallbusinesssaturday #shoplocal #buylocal #yyc #calgary #cityofcalgary #yycnow #calgarybuzz #dailyhiveyyc #calgarylife #yyclife #loveyyc #downtowncalgary #yycboutique #calgarybusiness
  • Get into the holiday spirit on 4th with Santa Clause – all the way from the North Pole!
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Our FREE family-friendly event takes place on Friday, December 6th at 5pm until 8pm. The City of Calgary and 4th Street have teamed up with Santa himself to provide a cozy, fun-filled family event just in time for the holidays! Enjoy GLOW GAMES to warm you up and get you moving, or just cozy up with your favourite people around the firepit. Enjoy free refreshments from 4th Street businesses and holiday music from Frode! Free hot cocoa and marshmallows (while quantities last).
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RSVP to our event on Facebook!
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#yyc #calgary #yycliving #yycnow #captureyyc #capturecalgary #alberta #calgaryisbeautiful #calgarybuzz #explorealberta #supportlocal #shoplocal #buylocal #eatlocal #local #supportsmallbusiness #supportsmall #supporthandmade #shopsmall #supportlocalbusiness #lovelocal #smallbusiness #christmas #santaclausiscomingtotown
  • 🎄🎅❄️ It's beginning to look a lot like Christmas over at @bronzebaxxtan

We're loving the gift boxes they've put together this year. From stocking stuffers to teeth whitening kits, and even infrared sauna packages.... Santa can't even compete!
  • The bigger the Cheerio, the better it tastes. 🤤

Nothing like a Mamma Cathy donut from @mercato_mission to get us through these snowy days!❄️ [ 📸: @mercato_mission ]